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Exam Name: Certified Internal Auditor - Part 4, Business Management Skills
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Last Update: 2014-10-08
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NO.1 The creation of regional free trade zones is a global phenomenon. Trade barriers are lowered
in these areas, and other steps are taken to promote economic cooperation. For example, a
common currency has been adopted by the nations of:
A. NAFTA.
B. Mercosul.
C. APEC.
D. The European Union.
Answer: D
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Explanation:
The European Union (Eli) is a collection of 27 European nations that have lowered trade barriers
among member states, and most of the nations share a common currency and trade policy. The
euro is the common currency of the European Union.
NO.2 Strategic management includes developing the organization's grand strategy. This strategy is
based on:
A. Existing strategic business units (SBUs).
B. A SWOT analysis.
C. Portfolio management of the organization's businesses.
D. Strategic planning.
Answer: B
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Explanation:
Strategic management is a process that includes development of a grand strategy that describes
how the organization's mission is to be achieved. This strategy is based on a situational analysis that
considers organizational strengths and weaknesses (a capability profile) and their interactions with
environmental opportunities and threats. Such an evaluation is also called a SWOT analysis.
Strengths and weaknesses (the internal environment) are usually identified by considering the firm's
capabilities and resources. What the firm does particularly well or has in greater abundance are
known as core competencies. Opportunities and threats (the external environment) are identified
by considering macroenvironment factors (economic, demographic, political, legal, social, cultural,
and technical) and microenvironment factors (suppliers, customers, distributors, competitors, and
other competitive factors in the industry).
NO.3 The competitive factor that may lead to industry overcapacity is
A. A favorable interest rate charged by suppliers of capital.
B. A short lead time for capacity expansion.
C. The existence of first mover advantages.
D. Integration of competitors.
Answer: C
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Explanation:
First mover advantages may be significant. Thus, short lead times for ordering equipment, lower
costs, and the ability to exploit an excess of demand over supply may encourage too many firms to
expand.
NO.4 Dutch researcher Geert Hofstede has examined the cultural dimensions of organizational
behavior in 40 countries. The United States ranked the highest in which dimension?
A. Power distance.
B. Uncertainty avoidance.
C. Individualism.
D. Masculinity.
Answer: C
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Explanation:
The individualism-collectivism dimension addresses whether the organization or individual must
meet his/her own security needs.
NO.5 Which of the following factors is least typical of an industry that faces intense competitive
rivalry?
A. Price-cutting.
B. Large advertising budgets.
C. Frequent introduction of new products.
D. A high threat of substitutes.
Answer: D
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Explanation:
A high threat of substitutes reduces the attractiveness of an industry. It tends to increase the price
elasticity of demand and therefore limits price increases and profit margins. If other factors are
constant, fewer entrants result in less intense competition.
NO.6 The General Electric (GE) portfolio model for competitive analysis of strategic business units
(SBUs) should be compared with the Boston Consulting Croup's growth-share matrix. The GE model:
A. Is a matrix with two variables:relative market share and market growth rate.
B. Calculates an index for each of its two variables.
C. Considers such factors for business strength as market size, growth rate, and price levels.
D. Considers such factors for market attractiveness as market share, growth rate, and marketing
skills.
Answer: B
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Explanation:
The GE model is a multifactor portfolio matrix with two variables. Business strength or competitive
position (BUS) is on one axis, and market attractiveness (MAT) is on the other. BUS is classified as
strong, medium, or weak, and MAT is classified as high, medium, or low. Thus, the matrix in this
model is 3 x 3 and has nine cells. SBUs are shown in the matrix as circles. Circle size is directly
proportional to the size of the related market, with a shaded portion in the circle that represents
the SBU's market share. To measure BUS and MAT, the firm must isolate the multiple factors
affecting each, quantify them, and create an index. Factors will vary with each business. The
measurements will provide the values on the axes of the matrix.
NO.7 Rivalry among existing firms in an industry is more likely to be strong when:
A. The industry is in the rapid growth stage.
B. Investment intensity is low.
C. A few firms are dominant.
D. Capacity must be expanded in large increments.
Answer: D
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Explanation:
The intensity of rivalry and the threat of entry may vary with the extent of capacity expansion
dictated by the need to achieve economics of scale. If it must be made in large increments to
achieve economics of scale, competition will be more intense. The need for large-scale expansion to
achieve production efficiency may result in an excess of industry capacity over demand. However, if
capacity may be expanded in small increments, industry capacity is less likely to be excessive, the
supply-demand balance is less likely to be upset, and price cutting is less likely to be necessary.
NO.8 Which of the following is least likely to be an example of synergy?
A. A shopping mall with several businesses providing different products and performing different
services.
B. A car dealership providing warranties on automobile parts to maximize customer value.
C. A manufacturing company hiring a new manager with technological experience lacking in the
company.
D. Military Humvees being converted into sports utility vehicles for sale to civilians.
Answer: B
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Explanation:
Synergy occurs when the combination of formerly separate elements has a greater effect than the
sum of their individual effects.
However, a car dealership's provision of warranties reflects anoperational strategy designed to
provide post-purchase services to gain a competitive advantage and maximize customer value. It
does not reflect the complementary sharing of resources, technology, or competencies. In contrast,
synergy arises from selling a line of carsthat share some components or abrand identification.
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